Oh my gauze!!

Fresh Ayer has launched a new product line for the hot summer months ahead!

Why cotton gauze? It is breathable (natural fibers), lightweight, washable and looks fabulous on! (all styles are lined against transparency)

Styles: So far two of the four styles for spring/ summer 2011 have arrived,

The Tulip Top: This design was inspired by the tulip flower with its overlapping petals. The layered short sleeve is stylish and flirty while still offering a little coverage. The two-piece petal design in the back acts as a natural vent, breathing cool air over your back. Don't worry, it is stitched down in key places so that it won’t blow open. The fit through the front is loose and flowing. This style grabs you coming and going!

The Peasant Blouse: Our take on this traditional style offers a loose flowing sleeve that looks and feels relaxed. You can tie the front strands together or leave them open for a more relaxed look. The beads are pressed metal. The gathering just under the hips gives you a fullness around the tummy while maintaining a feminine shape.

Swim, Swam, Swimming…

We have all struggled to find that perfect bathing suit that will flatter our curves and looking for a suit in sizes XL to 3X makes the decision that much more difficult. The trick is to find a suit that flatters your curves without clinging. Here are the top five things I look for in a bathing suit.

1. Gathering/ Shirring – this detail adds texture to the suit with out bulk and is more forgiving then a thin layer of spandex.
   
2. A great bust-line – What is great for you may vary depending on the size of your chest but a v-neck or sweetheart neckline flatters most figures!
3. Well placed panels or color blocking – details that emphasize the waist are particularly good.
4. The perfect cover-up – weather it is a sarong or tunic it is important for your cover-up to compliment the color and style of your suit. Shapeless muumuus over a cute bathing suit are not a good look.
5. Drama – Have some fun for god’s sake. Weather your are swimming laps at your local sports club or lounging on a yacht in St. Berths you should feel like you have some style in your suit.

Fresh Ayer is holding a Swim event the first week in June! All of the styles above + many more will be there for you to try on! RSVP on our facebook page and you will automatically be entered to win a $25.00 gift card!